The Challenges of Growing A Media Technology Company

Episode 59

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In today's episode of Tales from the PROS, I talk with Jon Niermann, who is the CEO & Co-Founder of Loop Media with over 30 years of media and technology industry experience with teams at both the corporate and startup level.

Jon co-founded Loop Media in 2016. The company acquired Screenplay Entertainment in 2018 and is expanding at an enormous rate. Loop TV is the first media company focused on fully integrated 360-degree engagement of music video and other premium short-form content by consumers and businesses.

In this episode, Jon talks about his entrepreneurial journey, shares strategies about growing a media technology business in B2B and B2C verticals, and the future of the music industry.

Don't Miss:
1. What inspired Jon to build a media company - 01:42
2. Loop Media’s growth strategies during difficult situations - 10:25
3. The future of the music industry and growing a media company - 25:55

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Topics We Discuss:
1. Jon’s inspiring story of how he got to where he is today
2. The inspiration and purpose behind Loop Media.
3. Jon talks about his experience in the music streaming industry before and after the COVID pandemic.
4. What it’s like growing a media technology company with its challenges and successes.
5. The future of music streaming and the music industry.
6. Jon talks about the future of Loop Media.
7. Jon defines his story in "one-word"

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